October 20 – 23, 2022

Pasadena, CA

Developing a 25-Word Idea and Pitch Statement: The Heart of Your Story

Can you say what your book is about in 25 words or less? Does it convey the heart of the book? Produce a shiver of intrigue? It’s important not just for selling the book, but at the very beginning it’s needed in order to write the book. It gives you focus. In this session, we’ll cover how to create pitch statements and participants will get a chance to have their sentences evaluated.